Global mobile phone company ROKiT has been named the Official Mobile handset provider of the Invesco Series QQQ tennis circuit, InsideOut Sports & Entertainment, the owners and operators of the North American tennis tour for champion tennis players over the age of 30, announced today.
Under the exclusive multi-year agreement, ROKiT will receive on-court signage at Invesco Series events, television inventory and title sponsorship of the Virtual Player Challenge System. In addition, Invesco Series co-founder and competitor, Jim Courier will become a Player Ambassador for ROKiT. Courier will wear ROKiT branding on court during Invesco Series tournaments and will represent ROKiT in global marketing campaigns.
The Invesco partnership is part of a wider tennis sponsorship campaign by ROKiT, who recently launched its range of affordable smart phones, packed with glasses-free 3D technology, and exclusive 3D content. The telco brand also announced signing multi-year partnerships with a series of high-profile global tennis stars and will be creating exclusive coaching content and filming behind the scenes footage of players in 3D.
“We are excited to welcome ROKiT to our family of sponsors at Invesco Series tennis,” said Courier, the former world No. 1 and two-time French and Australian Open champion. “We look forward to helping ROKiT tell the story of their cutting edge and affordable smart phone and mobile offerings via our media platforms.”
Commenting, Jonathan Kendrick, Chairman of ROK Brands said: “The Invesco Series enables us to showcase our ROKiT phones to a new audience of tennis fans. Our glasses-free 3D smart phones are the perfect device to watch world class tennis from, the viewing experience is unrivalled.”
About ROKiT
ROKiT is a telecommunications business that offers consumers state of the art mobile handsets and wireless connectivity at an unbeatable price. ROKiT has been founded by business innovator John-Paul DeJoria (John Paul Mitchell Systems, Patron Tequila, John Paul Pet) and Jonathan Kendrick (British entrepreneur). ROKiT’s core innovation is the brand’s unique combination of device and service offerings brought to market at aggressive, attention-getting price points. Additional information can be found at ROKiT.com
In 2018, Blake won his first Invesco Series QQQ year-long points championship by winning titles in Winston-Salem, New Haven and Houston, while also finishing as runner-up in Los Angeles and Orlando.
In 2017, the year-long points championship was decided in the final match of the season when Andy Roddick defeated James Blake in the Los Angeles final at the Sherwood Country Club. Roddick, the 2003 U.S. Open champion and world No. 1, won four Invesco Series QQQ titles in all in 2017, winning in Birmingham, Ala., Chicago, Lincoln, Neb., and Los Angeles. Blake, the former world No. 4 and former U.S. Davis Cup star, won series titles in Charleston, S.C., Winston-Salem, N.C. and in Lynchburg, Va.
In 2016, Mark Philippoussis won the Series points title with 1600 points and tournament titles in Memphis, Tulsa, Newport, Winston-Salem and New Haven. Roddick finished in second place, also earning 1600 points but losing the head-to-head tiebreaker with Philippoussis 5-2, while winning titles in Charleston, St. Louis, Los Angeles and Orlando. Blake finished in third place with 1100 points and tournament titles in Chicago, Portland and Brooklyn.
In 2015, Roddick won the Series points title in his second year of competing on the series with 1,600 points. Roddick won a record eight events Los Angeles, Lincoln, Chicago, Austin, Little Rock, Dallas, Richmond and Minneapolis. Blake finished second in the points rankings with 1,200 points, winning events in Boston and Cincinnati. Philippoussis finished in third with 1,100 points, winning titles in Salt Lake City and Vancouver. The year before in 2014, McEnroe won the points title for the first time in the nine-year history of Invesco Series QQQ tennis by winning events in Kansas City, Indianapolis, Nashville and Charlotte.
ABOUT INSIDEOUT SPORTS + ENTERTAINMENT
InsideOut Sports + Entertainment is a Los Angeles based producer of proprietary events and promotions founded in 2004 by former world No. 1 and Hall of Fame tennis player Jim Courier and former SFX and Clear Channel executive Jon Venison. In 2005, InsideOut launched its signature property, the Champions Series, a collection of tournaments featuring the greatest names in tennis over the age of 30. In addition, InsideOut produces many other successful events including “Legendary Night” exhibitions, The World Series of Beach Volleyball and numerous corporate outings. Since inception, InsideOut Sports + Entertainment has raised over $5 million for charity. In 2014, InsideOut Sports + Entertainment merged with Horizon Media, the largest privately held media services agency in the world. For more information, please log on to www.InsideOutSE.com or InvescoSeries.com or follow on Facebook, Twitter and YouTube.
ABOUT HORIZON MEDIA
Horizon Media, Inc. is the largest and fastest growing privately held media services agency in the world. The company was founded in 1989, is headquartered in New York and has offices in Los Angeles, San Diego, and Chicago. Horizon Media was chosen as 2011 Independent Media Agency of the Year by Mediapost, 2010 U.S. Media Agency of the Year by Adweek, Brandweek, and Mediaweek as well as by Ad Age and as one of the world’s ten most innovative marketing and advertising companies by Fast Company in 2011. In 2012, Bill Koenigsberg, President, CEO and Founder, was honored by Advertising Age as Industry Executive of the Year. Most recently, in 2014, Bill Koenigsberg was named 4As Chair of the Board and is the first person from a media agency to hold this prestigious position in the 100-year history of the 4As, the marketing industry’s leading trade association. The company’s mission is “To create the most meaningful brand connections within the lives of people everywhere.” By delivering on this mission through a holistic approach to brand marketing, Horizon Media has become one of the largest and fastest-growing media agencies in the industry, with estimated billings of over $5.3 billion and over 1,200 employees. The company is also a founding member of Columbus Media International, a multi-national partnership of independent media agencies. For more information, please visit horizonmedia.com
ABOUT INVESCO
Invesco Ltd. is an independent investment management firm dedicated to delivering an investment experience that helps people get more out of life. NYSE: IVZ; Invesco.com, Invesco Distributors, Inc. is the US distributor for Invesco Ltd. and is a wholly owned, indirect subsidiary of Invesco Ltd.”
